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End-to-End Execution of AVOD (Ad-supported Video on Demand) Historical Classification & Attribution Project
The Challenge
A leading media intelligence services provider needed to execute an AVOD (Ad-Supported Video on Demand) Video project for their end client—within a strict 90-day deadline.
The project required:
- Rapid team ramp-up (120 skilled associates within 30 days)
- Specialized expertise in media data management and analysis.
- High accuracy standards with zero compromise on timelines
The client turned to Data-Core Systems for its ability to scale quickly and deliver quality under pressure.
Our Approach
1. Rapid Hiring & Onboarding
- Built a 120-member team in just 30 days.
- Designed a recruitment strategy focused on analytical, data management and analytical skills.
- Conducted structured onboarding covering:
- Client workflows
- VX0 Media Taxonomy training
- Tool and dashboard familiarization (Classification and Attribution tools, reporting dashboards)
2. Training & Skill Development
- Delivered a 30-day intensive training program on client tool and process.
- Introduced feedback loops for continuous quality improvement.
- Associates achieved 97%+ accuracy during dry runs before project launch.
3. Scalable Project Execution
- Implemented a robust 3-step workflow:
- Ad-Supported Video on Demand Categorization
- Performance Tracking & Flagging
- Quality Assurance & Final Delivery
- Governance and monitoring include daily reports, weekly reviews, and real-time dashboards.
- Mitigated challenges like 20% higher-than-expected volume and tool glitches through:
- Split-shift coverage model
- Close coordination with client’s tech team
4. Seamless Delivery
- 100% on-time delivery within client SLA.
- Surpassed accuracy benchmark with 97%+ overall accuracy.
- Completed 5 days ahead of deadline, despite higher volumes.
The Results
- Speed & Scale: Built and deployed a 120-member team in 30 days.
- Accuracy Delivered: Achieved 97%+ accuracy across classification and attribution tasks.
- Efficiency: Delivered project 5 days early, despite increased workload.
- Client Trust Earned: Praised for ownership, adaptability, and precision.
“The Data-Core team demonstrated strong ownership, adaptability, and precision. Despite challenges, they ensured timely delivery with exceptional quality. We look forward to future collaborations.” — Client Feedback
Business Impact
This engagement reinforced the client’s trust in Data-Core Systems as a scalable, reliable, and quality-driven partner capable of managing large, time-sensitive media operations. By ensuring accurate classification and attribution at scale, the client was able to deliver stronger insights to their end customers, faster, and with confidence.
Key Takeaways
- Early hiring & structured onboarding ensured a seamless ramp-up.
- Continuous client communication enabled proactive issue resolution.
- Flexible staffing & shift models ensured operational resilience.